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Life Solved - How we're changing the behaviours of fish

University of Portsmouth

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Life Solved - How we're changing the behaviours of fish
University of Portsmouth
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How we're changing the behaviours of our fish

University of Portsmouth
Did you know that the medication we take as humans is changing the sex of fish, making them anxious and causing them to behave in unusual ways? Dr Alex Ford and his team have produced research into how the chemicals found in harmless medicine is washed out to sea via sewage and being consumed by sea life and having a harmful impact on the ecosystem.

Grab the audience's attention

Millstream produced a colourful, fun animated style to grab the audience's focus through busy social media.
The end goal for the video is purely to address the issue and point - a now vested audience - to discover more about the topic on the University's pages. We purposely used playful imagery to soften the feel and keep the attention of the viewer.
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Life Solved - How we're changing the behaviours of our fish
Watch the video here

Using animated video for your story

Animation is a great way to convey complex subjects in an easy to understand video.
Millstream are one of Portsmouth's premier animation studios and each year we create more than 30 animations for local companies and organisations who are looking for animated video for their business. This particular animation was playful and colourful in tone but animated video allows us as a content creator to work in a limitless space and create an animation that really drives traffic for the organisation.
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