Your Time Your Place | Millstream Productions

We regularly work with the University of Portsmouth, and the ‘Your Time Your Place’ campaign was our biggest project to date.

The University wanted a brand film that highlighted what it’s like to study here, the facilities available and what the city of Portsmouth has to offer students. Alongside a hero film, to be advertised across multiple platforms, we also captured social content which included parts of the main film.

Pre-production

It's all in the planning

From paddle boards, robot arms and dragons, to being teleported through space, this ambitious project took over all corners of Millstream as we needed to incorporate animation, live action and drone footage. Pre-production was key to this project to ensure the different elements worked together and were delivered at the right time. Before the camera batteries had been charged and the memory cards cleared, we had storyboarded, screen tested and checked out the locations ready for our four day shoot.

Students wearing Virtual Reality headsets

Animation

Elevating the visual experience

Incorporating motion graphics and animation was a deliberate choice to enhance the storytelling and elevate the overall visual experience. The animated elements added a layer of creativity and flair to specific scenes, while adhering to the University's fresh brand guidelines. Additionally, animation played a crucial role in bringing certain concepts to life, adding a captivating element that resonated with the audience, such as our dragon in the 'find your fire' scene.

Male and female student holding ice creams with postcard style images of Portsmouth

The impact

Reaching prospective students with an immersive viewing experience

The combination of live-action footage, motion graphics, and animation worked harmoniously to create a compelling and immersive viewing experience that drew in prospective new students. The final result was a two minute hero film that received more than 2,500 views on the University’s YouTube channel and seven short-form videos promoted on different advertising platforms.

2500

Views

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Let’s tell your story

Ready to make a bigger impact with video and connect with your audience on a deeper level? Let’s talk about how we can bring your mission to life through film.